Foodabox is a Food Packaging Manufacter company focused on converting online traffic into qualified leads. When their landing page struggled with low conversion and slow performance, Dragtille partnered with Foodabox to audit, redesign, and optimize the landing page. The project focused on improving clarity, user flow, and technical performance to turn existing traffic into measurable lead growth.
Foodabox was driving traffic to their landing page, but conversions remained low. The page lacked a clear message hierarchy, making it difficult for users to quickly understand the value proposition and next steps. Important information was buried, causing hesitation and drop-offs before users took action.
Additionally, slow load times—especially on mobile—negatively impacted user experience and paid traffic efficiency. The combination of unclear messaging and performance issues made it hard for Foodabox to confidently scale their marketing efforts.
We started with a comprehensive audit to uncover UX, structural, and technical performance issues. Based on these insights, we restructured the landing page with a clearer content flow, improved layout, and stronger call-to-action placement to guide users more effectively toward conversion.
From a technical standpoint, we optimized page performance to significantly reduce load time. The page was rebuilt with speed and responsiveness in mind, ensuring a smooth experience across devices while minimizing friction throughout the conversion journey.
Following the improvements, Foodabox achieved a 35% increase in landing page conversion rate. Page load time was reduced to under 3 seconds, leading to better engagement and lower bounce rates.
Beyond the numbers, lead quality improved across both paid and organic channels. With a clearer message and faster experience, Foodabox gained a stronger, more scalable foundation to support future growth and marketing initiatives.
DRAGTILLE VENTURES
202503273790 (KT0600075-T)
hello@dragtille.com
019-324 3375
42, Jln Kelab Golf 13/6, Seksyen 13, 40100 Shah Alam, Selangor
8:30 a.m. – 5:30 p.m. (Monday – Friday)